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Mccafé Became Genz?
The new McCafé identity shows how fast-food brands are evolving beyond food and treating beverages as a major growth category and the redesign feels more adaptable and connected to current consumer behaviour. This is McDonald’s redesigning how it wants people to experience drink... see more
General | 2026-05-15
Threads Doesn’t Look Like Instagram Anymore
The new Threads identity shows that Meta is starting to treat it as its own platform instead of an extension of Instagram. And the branding reflects that direction making it simpler, faster and more distinct. Sometimes small design changes say the biggest things about where a pl... see more
General | 2026-05-14
Freepik Is Now Magnific
The shift from Freepik to Magnific is about clarity. It tells users what the platform has already become, a place where creation happens end to end, not in parts. If executed well, this could move Magnific from being a useful tool to being a default creative platform for a new ge... see more
General | 2026-04-29
Mirinda Just Got Its Smile Back
The Mirinda rebrand brings back its core identity in a clearer, more structured way. It feels more confident, visible and consistent. And in a category where everything fights for attention, that clarity makes a real difference.
General | 2026-05-16
Xbox Just Changed Its Logo?
The new Xbox logo is only about clarity. It brings back a strong visual cue, improves digital visibility and aligns with the brand’s larger direction. It’s a simple change, but one that makes the brand easier to recognize and remember.
General | 2026-04-25